BEAVERTON, Ore. — Leupold & Stevens, Inc., has received the coveted Golden Bullseye award from the editors of the National Rifle Association’s American Hunter magazine for the industry-changing VX-3i riflescope, featuring the Twilight Max Light Management System.
With its unparalleled performance in low light, and exceptional balance of color, contrast and glare reduction, the VX-3i has reset the way hunters and shooters think about optics performance. By managing the transmission of lightwaves, Leupold has optimized light transmission across the entire spectrum of visible light.
As the American Hunter Optic of the Year, the VX-3i continues Leupold’s legacy of advancing the optics category with cutting-edge innovation. Selected by a panel of NRA shooting experts, the Optics of the Year Golden Bullseye is awarded to the product that best exemplifies innovation in design and function, exceeds reliability, expectations, and provides value to America’s hunters and shooters.
“It’s a true honor to be recognized by the National Rifle Association for our commitment to product innovation and technological advancements,” said Bruce Pettet, president and chief executive officer for Leupold & Stevens, Inc. “The VX-3i was a result of hard work and commitment to product innovation that is at the core of every one of our more than 750 American employees.
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